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Ottawa SEO Experts

SEARCH ENGINE OPTIMIZATION OTTAWA

Search Engine Optimization for Ottawa businesses starts with analyzing your traffic data, keywords, and your competition. Our Ottawa SEO experts will then review your current website to identify what SEO improvements can be made and give you a realistic assessment of what is required to meet your goals.

Need an SEO Consultation?

Schedule a call with us on the day and time of your convenience to discuss your website SEO needs.

OTTAWA SEO IN THE NUMBERS

Organic SEO Drives
More Traffic to Your Website

Why do Ottawa businesses invest in Search Engine Optimization (SEO)? Appearing on the first page of Google may result in more traffic for your business but simply getting to the first page is not enough to generate the traffic and leads that your business needs.  Adwords can be costly for many Ottawa businesses resulting in poor conversion rates.  Appearing in the top Google index positions will provide your business with better quality leads, long-lasting results, and a better return on your investment.

Search Engine User Stats

86%

Prefer to Click on Organic Search Results

90%

Only Click on Page 1 of Google Results

56%

Click on the First Four Index Results

30%

Mobile Searches Related to Location

Check Your Website SEO

EXPERTS IN SEO FOR OTTWA

Our SEO 6 Steps Process

We follow a simple 6 Step process SEO to identify your website’s SEO strengths and weaknesses, then we apply a strategy to achieve our goals of increasing your index positions.

As we follow this process, we establish a deeper understanding of your business’s services and products, your target market, and your competition.

SEO STEP 1
SEO Keyword Research

Identify SEO keyword opportunities based on your products and services

SEO STEP 2
Competition Analysis

Analyzing your competition is an important step in developing your SEO strategy

SEO STEP 3
SEO Audit

We will analyze your website content and Google Analytics data to identify strengths and weakness

SEO STEP 4
Integration of Keywords

Adding the SEO keywords to your content and developing new SEO landing pages

SEO STEP 5
Off Page Optimization

Submitting new sitemaps, link building, improving page speed and your Google Business listing

SEO STEP 6
Monitoring

Monitoring your Google index positions and continuing the cycle

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15 YEARS OF SEO EXPERIENCE

Why Choose our Ottawa SEO Company?

P.M.I. has over 15 years of professional SEO experience working with clients in various industries in North America and overseas.

SEO is constantly evolving and we have a thorough knowledge of Google ranking factors.  We’ve witnessed everything from the Page Rank algorithm which was largely based on link building, grey and black hat SEO techniques including keyword stuffing and the use of bots to spam the search results often resulting in fast rank improvements but suffering Google penalties within a short period that are hard to recover from.

We have been through the years of what was once called the Google Dance when massive rank fluctuations would occur as Google updated its rank algorithm. Today, Google makes smaller algorithm updates daily, with less dramatic changes but they are always testing and introducing new factors to improve the search results for their users.

By having a good understanding of the current trends in user behaviour and the new functions that Google adds to it’s search engines we are able to predict what factors may effect the search results of tomorrow.  We are constantly monitoring and testing SEO strategies with the experience of knowing when to make changes and when to delay making changes so our clients index posistions are not compromised.

Now that mobile devices and social media are so popular, SEO professionals have to consider how those factors may contribute to an overall SEO strategy that goes beyond the basic SEO 101 principles that we apply to your website content.

Today, there are so many factors that can contribute to your Google ranking and we will implement a strategy that is necessary to compete for your businesses keywords regardless of how succesful or popular your compteitiion is.  We’ve taken on some of the biggest names on the web with continued sucess in very competitive markets and we like to adopt a 360 approach to SEO that includes everything associated with your businesses online presence.

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